[00:49] Please tell us about you and your company.

  • I’m Robin Gregg, CEO of RoadSync. We are a payments company located in Atlanta, Georgia.
  • Our goal is to make payments faster and simpler for the logistics industry.
  • I grew up in West Virginia and went to Washington and Lee University. After, I got my MBA from Harvard Business School.
  • My career started at Capital One and have worked with several fintech startups.
  • I had been advising a company in Atlanta that was focused on helping warehouses invoice and accept payments from truck drivers. I saw the product and was struck by how paper-based the process used to be. There was a huge opportunity, so I rebranded the company and we’ve been growing ever since.

[04:27] Tell us a little bit more about fintech (financial technology) in Atlanta.

  • All the big payments processing giants are in Atlanta. 80% of payments processing is here.
  • It’s a fantastic place to be in this business. The talent pool is excellent and there are lots of tax advantages.

[07:45] While we were prepping for this interview, I said that I thought everyone was using some sort of technology or automation for payments, but you explained that is not the case. So, what’s so wrong about using a paper process?

  • It’s a slower workflow because, for example, you might have to hand write things. It’s slow to process, and drivers can get stuck.
  • There are more opportunities for errors.
  • More opportunity and instances of employee theft/fraud.
  • The extra work and disorganized process can cause cash flow problems
  • Using paper can hurt your company’s perception because the industry is undergoing a technology makeover.
  • Many carriers, 3PLs, and digital freight brokers have upgraded to faster, easier payments through technology.
  • The technology products in the logistics industry have gotten a lot better over the last few years. The experience is much more user friendly, but that’s a relatively new innovation.

[12:20] Why isn’t everybody just upgrading right now?

  • There are so many challenges that companies in this industry are grappling with.
  • Automating some of their business processes can’t always be the top priority because owners are focused on their main objective.

[15:19] What is the process a warehouse or food distribution center needs to go through to get set up with RoadSync?

  • We typically get them to see a short demo. This helps them internalize how they can use it and how it fits into their business process.
  • We also configure the rate schedule based on how they charge for things, as well as setting up the desired payment methods.
  • The system can be up and running in about thirty minutes.
  • There is no crazy upfront charge; just a monthly fee and then a percentage of each payment.
  • It’s easy to see a return on investment. We have clients who were previously losing 4-10% due to negligence.

[19:59] I really like that you specialize in transportation and logistics.

  • We think it’s important to customize our service offering towards logistics.
  • This industry operates uniquely, and we think it’s important that the products which serve the industry understand that.

Learn More:

Robin Gregg LinkedIn profile: https://www.linkedin.com/in/robingregg
RoadSync: https://www.roadsync.com/about/
RoadSync on Twitter: https://twitter.com/goroadsync